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We're looking for people who are up for the challenge of honoring a seventy-year legacy by making their own mark in new frontiers. If being part of a remarkable transformation energizes you, you’re in the right place. We need pioneers, inventors, designers, and entrepreneurs of all kinds.

Brand Manager

Mexico City, Mexico City

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Posting Title Brand Manager Requisition Number 200250 Location Mexico City, Mexico City Zip Code 11520 Job Category Marketing
Key Responsabilities:
  • In charge of top brands.
  • Full understanding of market trends of the corresponding categories, also understanding what the competition does differently
  • Leverage data that create actionable decision making and strategies supporting LatAm business in order to:
    • Uncover market opportunities suitable to all Latin America markets or identify local opportunities by country or channel.
    • Create actionable brand and / or market strategies.
    • Foster actionable communication plans.
    • Provide meaningful inputs to feed Brand Development teams.
    • Leverage data to explore best oportunities to expand and diversify LatAm Brand Portfolio (3rd party and white space identification and evaluation).
    • Uncover marketing and sales solutions that translate into SOM growth thru close collaboration with LatAm commercial Teams
  • Actively participate in LatAm Business Process (by alining business needs thru faster and better decision making)

Skills and Knowledge
  • 3 - 4 years of experience in marketing area (tracking market trends, competitors, potential and existing customers)
  • Proficency in English
  • Analytical & organizational skills (use data to develop recommendations for the Marketing Department)
  • Love to explore analytics, data trends, customer behavior all things influenced/impacted through analytics
  • Ask critical questions, consistently seeking to find creative solutions to challenges
  • Advanced Excel
  • Budget management desired

We need pioneers, inventors, designers, and entrepreneurs of all kinds. Do you accept the challenge?

Follow us in LinkedIn https://www.linkedin.com/company/mattel-latin-america/.

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