Sr Manager, User Experience

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

Mattel’s direct to consumer business has an ambitious growth agenda and is on the journey to scaling into a global organization.

The Opportunity: 

The Senior Manager of UX/UI is responsible for consumer-first, mobile first, and rapidly evolving site experiences that drive sales, conversion, and engagement. You will collaborate with stakeholders and teams to define boundary pushing and novel UX designs that make it easy for consumers to find what they are looking for and to bring our brands to life. You will lead the UX/UI team for two e-commerce sites and partner with cross functional teams to facilitate its execution.

What Your Impact Will Be: 

• Build and optimize a mobile first, seamless, flexible web experience on our Collector site, Mattel Creations, and our Shopper Site, Shop.Mattel.com, driving sales, conversion, and engagement
• Leverage a forward-looking, strategic mindset in UX/UI design, to drive regular evolution of site experience, with a lens to making it easier for consumers to shop/ engage on our sites
• Balance workload with focus across strategic, tactical, and research projects
• Own and communicate the long-term and short-term vision for UX/UI
• Design net new consumer journeys in line with business needs (i.e., subscription, improved checkout)
• Champion new process developments and existing process improvements to achieve efficiencies (i.e., new feature launch, improved design handoffs to developers)
• Create, distribute, and enforce UX/UI design guides and best practices (i.e., design guides, design systems)
• Prioritize projects based on a clear understanding of user and business needs
• Regularly shop the E-commerce sites and identify opportunities for improvement
• Lead a team of UX/UI designers
• Partner closely with Product Management Team to deliver designs in line with timelines set in Product Roadmap
• Own UX AB Testing strategy and report findings and outcomes to E-Commerce Team
• Report monthly to E-Commerce Team on new trends, findings, opportunities, and progress vs. business goals
• Partner with Creative Teams to deliver designs that amplify our brands, provide clear recommendations and/or options for Creative to react to, based on research and strategic vision
• Partner with brand teams across the Mattel family to develop experiences that support product catalogues and brand initiatives
• Facilitate and influence decision making with trade-off considerations for speed

What We’re Looking For:

• Minimum 10 years of experience or equivalent accomplishments in E-Commerce UX/ UI Design
• Have a full understanding of the consumer journey through purchase funnel to customer retention
• Strong research capability coupled with strong strategic vision and perspective for site experience (short term and long term)
• At least 5 years of experience leading UX/UI designers
• Experience leading projects with an ability to make quick decisions and effectively communicate updates/next steps
• Experience working on multiple projects at a time
• Ability to navigate a complex environment of multiple teams and moving parts
• Ability to analyse data and turn analytics into actionable insights and designs
• Excellent reporting and presentation skills
• Excellent time management skills
• Knowledge of digital/e-commerce practices in SEO, SEM, merchandising, navigation, marketing, etc.Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.

The annual base salary range for this position is between $145,600 and $180,000
**This range is indicative of projected hiring range, however annual base salary will be determined based on a candidate’s work location, skills and experience.

Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in more than 195 countries in collaboration with the world’s leading retail and ecommerce companies.

Mattel is recognized as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.

Videos to watch:
The Culture at Mattel
Mattel Investor Highlights