Sales Strategy Manager

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Opportunity: 

Are you a dynamic, results-driven leader passionate about shaping go-to-market strategies? Join us as a Sales Strategy Manager and play a key role in driving retail strategy and activation across all our brands.

About the Role: We are seeking a dynamic and results-driven Sales Strategy Manager to join our team in a newly created role. The successful candidate will have the unique opportunity to influence the future of our go-to-market strategy and work closely with National Account Managers and the Customer Marketing team to drive retail strategy and omni-activation for Walmart across all our brands. This role serves as a key stepping stone to leadership positions in Sales and Customer Marketing, providing substantial opportunities for career advancement

What Your Impact Will Be: 

• Strategic Account Planning:
  • Develop long-term account plans using shopper and customer data.
  • Implement activation plans and align promotional programs with brand priorities.
  • Coordinate key product meetings and strategic account materials with sales.
• Promotional Planning:
  • Lead retail promotional strategies and executions in partnership with NAMs.
  • Manage promotional calendars, track marketing investments, and conduct post-mortems.
• Digital Strategy & Merchandising:
  • Drive and execute digital strategies for our online presence.
  • Oversee Retail Media relationships and negotiate online brand programs.
• Organizational Alignment:
  • Bridge communication between Sales and Marketing.
  • Collaborate with internal teams to ensure cohesive planning and execution.

What We’re Looking For: 

• Bachelor’s degree in Business or a related field.
• 8+ years of experience in marketing, sales, trade marketing, e-commerce, or related areas.
• Proficiency in Excel and PowerPoint.
• Strong leadership, strategic thinking, and analytical skills.
• Expertise in customer marketing, e-commerce, and retail media.
• Excellent communication, presentation, and organizational abilities.
• Creative, innovative, and growth mindset.

Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Our Approach to Flexible Work:

We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in more than 195 countries in collaboration with the world’s leading retail and ecommerce companies.

Mattel is recognized as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

Videos to watch:
The Culture at Mattel
Mattel Investor Highlights