Customer Marketing Specialist Iberia

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

We have an exciting opportunity for a Customer Marketing Specialist to join our Customer Marketing Iberia Team based in Barcelona, Spain.

You will have a pivotal role in the Iberia Acceleration Plan, being an outstanding addition to the growing Customer Marketing Team.

The Opportunity: 

In this role, you will build strong retail plans in co-creation with our Marketing and Sales team. Furthermore, you will provide meaningful inputs and ideas on how to expand mature brands and how to launch new brands into the market, ensuring fast win-win opportunities and high-quality executions.

We look for people that are excited by a challenge, want to be rewarded for performance and who are motivated to make things happen.

What Your Impact Will Be: 

Some of your main responsibilities will be:

• Be a key ambassador sharing with the sales team and retailers the company, the category vision and the retail story to win with the winners.
• Responsible for measuring the effectiveness and efficiency for the Iberia promotional activations identifying different dynamics by category and brand.
• Analyze and track competitor’s activity in order to feed future brand and category plans.
• Be responsible for developing point of sale materials to drive brand and category awareness.
• Lead the process from definition and forecasting to production and implementation of second placement tools and drive continuous efficiencies across channels and countries.
• Manage, maximize potential and performance tracking of our retail merchandisers team in Iberia.
• Retail budget management, track and analyze spend by customer and brand to drive continuous improvement and efficiencies.
• Create strong relationships with all key stakeholders like sales and marketing teams, in order to align and execute company strategies with customers.

What We’re Looking For: 

• 2 years of experience as Trade Marketing / Category Manager. A similar position in an international FMCG firm is considered a plus.
• University degree in Business Administration, Economics, Finance or any related field (Bachelor / Master / Diploma).
• Strong analysis and problem-solving skills. Able to analyze data and provide innovative solutions and actions.
• Results oriented, winning mentality, competitive, strong will to succeed.
• Dealing with ambiguity & resilience. Ability to prioritize.
• Organizational skills, attention to detail & adaptability.
• Ability to work and communicate with stakeholders at different levels of the organization.
• Team player. Ability to work in a matrix organization with cross functional teams.
• Multicultural mindset & respectful.
• Strong Microsoft Excel skills and proficiency in Microsoft Office.
• Native level of Spanish & fluent in English.

Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Our Approach to Flexible Work:

We embrace a flexible work model designed to empower a culture of growth, optimism, and wellbeing, where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility, our focus is to optimize performance and drive connection for moments that matter.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in more than 195 countries in collaboration with the world’s leading retail and ecommerce companies.

Mattel is recognized as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, military spouses, individuals with disabilities, and those of all sexual orientations and gender identities.

Videos to watch:
The Culture at Mattel
Mattel Investor Highlights